How Much Does a Small Business Website Cost in 2026?

A small business website starts at €3,000 for a single-page site. Most businesses spend between €3,000 and €10,000 depending on the number of pages, features, and whether they want ongoing management.

Here is exactly what drives the price.

What Does a Small Business Website Cost?

The base cost covers design, development, mobile optimisation, and deployment.

Each additional page costs around €1,000. A 3-page site with an About page, a Services page, and a Contact page costs roughly €5,000.

These are build costs. You pay once. Hosting and management are separate.

What is included in the price of a website?

Every website build includes:

• Custom design (not a template)
• Mobile-friendly layout
• Basic SEO setup (page titles, descriptions, sitemap)
• Contact form
• Deployment to a live URL

Features like booking systems, online shops, and copywriting are add-ons. They are not included in the base price.

Website Cost Breakdown by Feature

Not every business needs every feature. A plumber needs a phone number and a service area map. A consultant needs case studies and a contact form. A freelance designer needs a portfolio.

Here is what individual features cost to add:

Pick only what your business needs. A residential electrician with a one-page site, a Google Maps embed, and SEO setup pays around €4,500. A leadership consultant with 5 pages, a booking system, and copywriting pays closer to €12,000.

How much does a website with a booking system cost?

A booking system adds €6,000 to the base price and takes about 10 working days. It lets customers pick a date, choose a time slot, and confirm an appointment.

If you get fewer than 10 bookings a month, a phone number or a free tool like Calendly does the same job at no extra cost. Add the booking system later when volume justifies it.

How much does an e-commerce website cost?

An online shop adds €10,000 to the base price. It includes product listings, a shopping cart, and secure checkout.

Build time is around 20 working days. This is a significant addition, so it only makes sense if selling products online is a core part of your business — not a side feature.

How Much Does a One-Page Website Cost?

A one-page website costs €3,000. It includes design, development, mobile optimisation, and deployment.

One-page sites work for businesses that need:

• a phone number and service area displayed clearly
• a professional online presence for Google searches
• a landing page for Google Ads or social media traffic

A one-page site takes about 5 working days to build.

What is the difference between a website and a landing page?

A landing page is a single page designed for one action — usually getting someone to call, fill out a form, or buy something. It has no navigation, no extra pages, and no distractions.

A website is one or more pages with navigation, multiple sections, and different types of content (services, about, contact, blog).

A one-page website is somewhere in between. It has sections (like a website) but lives on a single URL (like a landing page). For most small businesses starting out, a one-page site does both jobs.

Can I add more pages later?

Yes. A one-page site can grow into a multi-page site at any time. Each additional page costs €1,000 and takes about 2 days.

You don't need to rebuild anything. The new pages slot into the existing site.

How Long Does It Take to Build a Small Business Website?

A one-page site takes about 5 working days. A 3–5 page site takes 7–14 working days. Complex sites with booking systems or online shops take 3–6 weeks.

Here is what affects the timeline:

The biggest delay is not the build. It is waiting for content — text, photos, logos, and feedback. Providing your content before the build starts can cut the timeline in half.

What do I need to provide before my website is built?

At a minimum:

• Your business name, phone number, and service area
• A logo (or approval to create a text-based wordmark)
• Photos of your work, your premises, or yourself
• A rough idea of what you want the site to say

If you don't have professional photos, phone photos work. If you don't have copy, that's a €2,000 add-on and we write it for you.

Do I need to buy a domain name?

Yes. A domain name (e.g. yourbusiness.ie) costs about €15/year. You buy it yourself through a registrar like Namecheap, Register365, or Blacknight.

If you don't already own one, you'll receive a step-by-step guide on how to buy one after you place your order. It takes about 10 minutes.

Website Cost Per Month — Managed vs Self-Managed

After the build, you have two options:

Self-managed (€0/month): You receive the finished site and handle hosting, updates, and security yourself. You need basic technical knowledge or a separate hosting provider.

Managed plan (€500/month): Everything is handled for you. You never log in, update, or think about the site again.

A managed plan includes:

• Hosting
• Security updates
• Daily backups
• Performance monitoring
• Analytics
• Unlimited small edits
• Priority support

For a tradesperson or consultant billing €100–€400/hour, spending time on website maintenance is a direct loss of revenue. The managed plan exists so you don't have to.

What happens if I stop paying for website management?

You keep your website. It doesn't disappear.

If you cancel the managed plan, you receive your site files and are responsible for hosting, updates, and security from that point on. The site continues to work — it just isn't actively maintained.

You can re-join the managed plan at any time.

Can I update my website myself?

If you're on the managed plan, you don't need to. Send a message describing what you want changed and it gets done — usually within 24 hours.

If you self-manage, it depends on how the site was built. A static site requires code changes. A CMS-based site lets you edit text and images through a dashboard. We'll tell you upfront which approach your site uses.

Is a Website Worth It for a Small Business?

A website pays for itself when it brings in one client you would not have reached otherwise.

Three situations where a website is non-negotiable:

1. You lose jobs to competitors who show up on Google. If someone searches "electrician near me" and you don't appear, that job goes to someone who does.
2. Clients ask for your website and you don't have one. Referrals check you online before they call. No site means no credibility check.
3. You run ads but have nowhere to send traffic. Google Ads and social media ads need a landing page. Sending people to a Facebook profile loses conversions.

A €3,000 website that brings in two new clients in the first year has already paid for itself.

Do I need a website if I have social media?

Social media is not a replacement for a website. It is a complement.

Three things a website does that social media cannot:

• You own it. Instagram can change its algorithm, restrict your reach, or shut down your account. Your website is yours.
• People search Google, not Instagram. When someone searches "electrician in Dublin," Google shows websites — not Instagram profiles.
• It works while you sleep. A website with a phone number and contact form captures leads 24/7. A social media DM requires you to be online.

Use social media to drive people to your website. Use your website to convert them into paying clients.

What if I already have a website that isn't working?

Two options:

1. Rebuild. If the site is outdated, slow, or built on a platform you can't access, a rebuild is faster and cheaper than fixing it. The old site's content and structure inform the new build, so the process is quicker than starting from scratch.
2. Fix it. If the site is structurally sound but has outdated content or poor SEO, targeted fixes cost less than a full rebuild. This only works if you have access to the site and it's on a modern platform.

Most businesses in this situation choose a rebuild. Patching a broken foundation costs more in the long run.

Should I Hire Someone to Build My Website?

Three approaches and what they actually cost:

DIY website builder (€10–€40/month): Wix, Squarespace, or WordPress. You build it yourself. Most business owners start here, get frustrated, and abandon the project. The monthly fee keeps charging.

Freelancer from a marketplace (€500–€3,000): Unpredictable quality. The freelancer may disappear after delivery. No ongoing support. Updates are your problem.

Managed web studio (€3,000+ build, optional €500/month): A single point of contact handles everything from design to deployment to ongoing maintenance. You never touch the backend.

The right choice depends on your time. If you bill clients for your time, every hour spent fighting a website builder is lost revenue. If your time is worth €100/hour and you spend 40 hours trying to build a site yourself, you've spent €4,000 in lost billable work — more than the cost of hiring someone.

What questions should I ask a web developer before hiring them?

Ask these before you pay anyone:

• "What happens after you deliver the site?" If the answer is "nothing," expect to be on your own when something breaks.
• "Who owns the site and the code?" You should own everything. If the developer hosts it on their account and you can't move it, you're locked in.
• "What does the price include, and what costs extra?" Get a written list. Common surprises: hosting fees, domain renewal, stock photos, content updates.
• "Can I see a live site you've built — not a screenshot?" Screenshots can hide slow load times, broken mobile layouts, and dead links.
• "What is your response time if something goes wrong?" A 2-week email response time after your site goes down is not support.

How do I know if I'm being overcharged for a website?

Compare the quote against what you're getting:

• A €500 website is a template with your logo swapped in. It looks like every other site built on that template.
• A €3,000–€5,000 website is custom-designed for your business with mobile optimisation, SEO setup, and deployment included.
• A €10,000+ website includes complex features — booking systems, e-commerce, user accounts, or custom integrations.

If someone quotes €8,000 for a 3-page site with no special features, ask what justifies the price. If they can't explain it clearly, they're overcharging.

Website Maintenance Cost — What You Pay After Launch

If you self-manage, these are the ongoing costs you handle:

If you choose a managed plan at €500/month, all of the above is included plus unlimited small edits and priority support.

What hidden costs should I watch for?

Common costs that aren't included in most website quotes:

• Stock photography. Professional stock images cost €5–€50 each. A site with 10–15 images adds €50–€750.
• Domain renewal. Your domain registrar charges annually. If you forget to renew, your site goes offline.
• Email setup. A business email (you@yourbusiness.ie) is separate from the website. Google Workspace costs €6/month per user.
• SSL certificate. Some hosts include it free. Others charge €50–€100/year. Without SSL, browsers show a "Not Secure" warning that scares off visitors.
• Content changes after launch. If you're not on a managed plan, every text change or image swap is either your time or a billable request.

Ask for a full cost breakdown — build cost, ongoing costs, and what is not included — before you sign anything.

Website Developer Cost — Ireland

Website pricing in Ireland ranges widely:

The gap between a €500 freelancer and a €3,000 studio is not just design quality. It's reliability, communication, ongoing support, and whether someone answers when something breaks.

Why do website prices vary so much?

Four things that drive the difference:

1. Custom vs template. A template site takes hours. A custom-designed site takes days or weeks. The price reflects the time.
2. Features. A contact form is simple. A booking system with calendar integration is complex. Complex features take longer to build and test.
3. Ongoing support. A one-off delivery with no follow-up is cheap. A managed relationship with ongoing maintenance costs more because someone is responsible for your site long-term.
4. Who is building it. A student or offshore freelancer charges less than an experienced developer. Experience costs more because it means fewer mistakes, faster delivery, and better decisions about what your site actually needs.

How to Reduce Your Website Cost

Four ways to lower the price without cutting quality:

• Start with one page. Launch a single-page site at €3,000. Add pages later as your business grows.
• Skip features you don't need yet. A booking system costs €6,000. If you get 3 bookings a month, a phone number works fine for now.
• Provide your own content. Professional copywriting costs €2,000. If you can write your own text and supply your own photos, that's €2,000 saved.
• Choose a managed plan instead of learning tech. The €500/month sounds like a lot until you spend 10 hours a month troubleshooting hosting issues at your hourly rate.

Should I start with a cheap website and upgrade later?

It depends on what "cheap" means.

A €3,000 one-page site that's built properly is not cheap — it's focused. You can add to it over time without rebuilding.

A €300 template site from a freelancer marketplace will need to be thrown away and rebuilt when your business outgrows it. The rebuild costs more than if you'd started with a proper foundation.

Start small, but start right.

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